Healthy Habits. Healthy Hearts.

Tamarind

Team

Kristen Huang

Tools

Adobe Illustrator, Figma

Duration

April 2024

OVERVIEW

Our client is a small business in Ann Arbor that sells bulk goods such as nuts, seeds, grains, legumes, species, oils, coffee, tea and candy. Tamarind sells a variety of dry and organic goods to the supportive community full of Ann Arbor residents and University of Michigan students.


Tamarind’s brand personality is organic, natural, simple yet elegant. The brand is approachable and welcoming to all customers, regardless of their knowledge of bulk goods. It also opens new beginnings to new customers looking to explore new and healthier diets.